I'm all about brand design that’s rooted in strategy. Partnering with service-based professionals, small biz owners, and fellow creatives - I help my clients to grow and thrive with strong, purposeful foundations. and a visual identity that feels aligned, reflecting the elevated level of service they are offering their own clients.
I’m Andrea - life long creative with over 15 years of experience in brand development, marketing design, mentoring and consulting.
I collaborate with service providers, new and established small business owners, and freelancers from all over the globe to help bring their design / branding vision to life. Through my work, I love to inspire, empower and connect with people who recognise the value of good design, and with those who want to grow their businesses and actively create the way their brand is seen by their ideal clients, for the better.
Creatively wired. Typography obsessed. Flowers, always. Avid reader. Lover of all things business. Dog person. Pickleball-crazy. Apple / Mac. Proud to call South Africa the Motherland, but now living with my husband and three beautiful girls in the UK.
As an service provider myself, I’m uniquely positioned to support my clients with not only the creative side of brand storytelling, but the strategic side too. With a focus on intuitive / meaningful design, understanding my clients' target markets, and clarity when it comes to brand fundamentals - my creative process ensures that no stones are left unturned - I will always go the extra mile.
Will I be a good fit for you and your brand?
Chances are, you are much like me – passionate, enthusiastic about business and excited about your own brand / project. You like to collaborate with people who ‘get’ you and all that you’re about – someone who’s experienced in reading creative cues and translating them into a working concept, to review and refine the idea until perfection is achieved. You pay attention to detail and appreciate the process as much as the finished product. You’re not only looking for a beautiful outcome, you want DESIGN THAT WORKS!
CORE VALUES
01.
DESIGN WITH
INTENTION
02.
PARTNERSHIP AND
COLLABORATION
03.
SIMPLICITY
AND EASE
04.
CURIOSITY
AND GROWTH
We all know that brand design falls flat without strategy...
My holistic approach and aim with each project - big or small - is to bridge the gap by asking the right questions, and by making sure that my approach is rooted in finding clarity, first.
I value connection and partnership, and I know that past clients have enjoyed the collaborative nature of my process too - together we will define, refine and create!
I'm big on intuition, communication, alignment and curiosity - always thinking ahead and making sure that we cover all bases. I also genuinely care - about my clients, their businesses and their success. Nothing makes me happier than delivering well-thought-out design work to a client when I know it will inspire their confidence as a business owner, and help support their deeper brand goals.
